Showing posts with label Made. Show all posts
Showing posts with label Made. Show all posts

Wednesday, 15 December 2010

Celebrity jewellery designers…the good and the bad!

There are many celebrities who have turned their hand to jewellery design with varying degrees of success. Lily Allen says that her range of colourful animals, coins and traffic signals stem from items she has seen on her travels and from her passion for Chanel and fine clothing. The fact that her range is on sale in Argos doesn’t seem to fit in with the style she tries to convey.

 Lily Allen's jewellery range 

There are other celebrities though whose jewellery is aimed more towards the fine end of the jewellery market. Angelina Jolie recently revealed her second jewellery collection, this time collaborating with Robert Procop Exceptional Jewels. So what is special about this range? And what makes it stand apart from the ten-a-penny Lily Allen ranges of the world?

Angelina Jolie and Robert Procop

Well first of all, Angelina’s range will not be sold in stores, but through Robert Procop’s contacts. The cost of the pieces is also being kept quiet, suggesting that their price tag will be eye-wateringly high. Quotes suggest that some of the materials being used include emeralds and rose gold and the design of the pieces is based on ancient engravings.

Like Jolie’s first range of jewellery, this range will donate profits to the charity that she co-founded in 2006, the Education Partnership for Children of Conflict. In Angelina’s words;
"Every child has a right to an education. And conflict is not an excuse for us to ignore that right. If anything, it is the time that they need it the most."
The charity currently helps over 350,000 children whose education has been affected by war or natural disaster but it is Jolie’s determination to reach more of those in need which has led her to raise money through her jewellery ranges.

Angelina Jolie’s first range was produced in collaboration with Asprey and was based around serpent motifs. This came around after Jolie was given a piece of snake jewellery when she was pregnant with her first child in Africa. The beliefs of the culture that she lived in towards the end of her pregnancy in Namibia believe that the snake is a symbol of protection for both mother and child.

The Protector Collection, which Brad Pitt also worked on, contains, not just jewellery, but also baby products such as silver spoons and egg cups. Whilst we at Opulent Ethics are not massive fans of the range we think that the work being achieved because of it is amazing.


The Protector Collection

So are there any celebrities out there who are designing jewellery that the masses can afford but that is still raising profits or the profile of much deserving charities?

Laura Bailey recently produced a range in collaboration with Made. Not only is Laura Bailey an active campaigner for ethical and fair-trade fashion but she is also an ambassador for the children's charity Barnardos, a supporter of the Hoping Foundation, Comic Relief and Film Club. Her designs for made are based on Africa and its communities and cultures. They are sold through Made and promoted by model Bailey herself.

Laura Bailey for Made

Other such celebrity designers include Peaches Geldof whose successful first collection for Made has led to her currently working on her second with all pieces being made from ethically sourced materials but designed to complement current trends and styles. And, it's not just jewellery; Emma Watson’s turn at designing clothes for People Tree have also got to be commended for their beauty and ethical credibility.

So whilst some parts of the celebrity culture and celebrity designers go against what Opulent Ethics stand for, there are definitely celebrities out there with intentions and ethics that we admire.

That’s all for now….

Sunday, 28 November 2010

Putting the CULT into cultural jewellery

We can all think of jewellery from cultures other than our own; there is Zulu beadwork which indicates social status, the protective metal rings worn around the necks of the Karen hill tribes in Thailand and Indian gold which is worn to convey the wealth of a family.


      
Zulu beadwork                                        Karen long-neck girl                                      Indian wedding jewellery

Whilst some jewellery retains its importance within certain cultures, it is becoming increasingly obvious that other societies are retaining their culture in order to attract tourist money rather than as a natural continuation of their beliefs.

Whilst this may be the case, there are numerous jewellers who work with communities and tribes with the aim of reviving and maintaining their traditions and skills. Pippa Small is one such jeweller who was initially trained as an anthropologist. She has worked with numerous big names including Nicole Farhi and Gucci to produce ranges of her distinctive signature rough cut gems and yellow gold.

On a more ethical note, Pippa Small has teamed up with social groups which are renowned for their traditional jewellery making skills with the intention of establishing trade which will benefit them and spark an interest in their repressed traditions.

In recent years Pippa Small has worked with Turquoise Mountain, a scheme based in Afghanistan with the aim of regenerating traditional artisanal skills to supply jobs and to improve the lifestyle of those who have been affected by Afghanistan’s recent history.  Among other things, jewellery was a big business in Afghan culture prior to the Taliban taking power. With lapis lazuli commonly found and metals being easily available within the country, Afghanistan has a long history of goldsmithing and jewellery production.

When the Taliban came to power in 1996 the Afghan way of living was changed with certain traditions, including jewellery, purged from society. When the Taliban left in 2001 the country had been decimated by war and restarting the jewellery trade trailed far behind repairing and rebuilding infrastructure.

Pippa Small worked with traditional jewellery artists, through Turquoise Mountain, using locally sourced materials and traditional techniques in order to bring a range of jewellery to the West and bring awareness of the issues being faced and the amazing craftsmen that reside in Afghanistan.

Pippa Small & Turquoise Mountain Lapis Lazuli earrings

And this model is being followed by other jewellers and designers in other countries with other artisan craftspeople. Leblas’ designer Arabel Lebrusan is Spanish born and retains her roots by working with filigree artisans in Spain to achieve her designs and to re-establish an age-old tradition with great success.

Fair Trade organisations like Made work with small, disadvantaged communities in East Africa with the intention of producing numerous ranges of craft-based jewellery which is then sold through multiple retailers such as ASOS and John Lewis. Amongst many other designers, Pippa Small has also designed a collection for Made.

There is, however, a flip-side to the current trend for cultural jewellery. Over the summer, Opulent Ethics were lucky enough to visit Thailand and meet with some of the Karen Long-Neck hill tribes who migrated from Burma into Northern Thailand due to political unrest. The women of the tribes are best known for wearing metal rings around their necks. We learnt that girls as young as 7 years of age are forced to wear the rings which are worn permanently. The rings were originally intended to protect the women from tiger attacks as they lived in jungles where this was common.

Karen long-neck elder

In modern times though, we all know that wild tigers are rarer than ever before and as areas become more developed the likelihood of tiger attacks has diminished. Also, with increased access to medical treatment it must be well known that the rings may be causing damage to the girls and women who have to wear them. Whilst Opulent Ethics was with the Karen tribes people we enquired as to why they are still worn and sadly, we were told that the tourist money brought in makes it worthwhile.

The people who form the rings and other jewellery worn by these tribes’ people are obviously talented silversmiths so can their talents not be put to other use nowadays? Could the right marketing and/or collaborations be just the ticket needed to ensure that the cult does get put back into cultural jewellery without damaging those societies it comes from?

That’s all for now….